Flipos is a leading SaaS provider in China’s retail sector, dedicated to enhancing business and service value for merchants by connecting brands, customers, and services. The new brand identity builds on its signature slash element and incorporates the “!” as a central creative feature, symbolizing Flipos’ role as a connector between merchants and users, while emphasizing the unique individuals behind every transaction.

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I made motion assets for the identity of Flipos at ReflexDesign studio. You can know more about this project via their website.